At Maxphar, we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website and purchase our health and supplement products. By using our Site, you agree to the practices described in this policy.
1. Information We Collect
To provide an efficient shopping experience and high-quality service, we collect the following:
Information You Provide Directly: When you place an order, create an account, or subscribe to our newsletter, we collect personal details such as your name, billing and shipping addresses, email address, phone number, and payment information (processed securely via our payment gateways).
Information Collected Automatically: We automatically collect data regarding your device and browsing activity, including your IP address, browser type, operating system, and how you interact with our Site (pages visited, links clicked). This is achieved through cookies and similar tracking technologies.
2. How We Use Your Information
We use your data for the following lawful purposes:
Order Fulfilment: Processing transactions, sending order confirmations, invoices, and shipping updates.
Customer Support: Managing your account and responding to your enquiries.
Improvement of Services: Analysing website usage to enhance our product range and user experience.
Marketing Communications: Sending promotional offers and health news, only where you have explicitly opted in (consented) to receive them.
Legal Compliance: Meeting our regulatory and tax obligations within the United Kingdom.
3. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
4. Your Rights & Choices
Under UK GDPR, you have significant rights regarding your data:
Access & Rectification: You can request a copy of the personal data we hold about you or ask us to correct any inaccuracies.
Right to Erasure: You may request that we delete your personal data under certain circumstances.
Opt-out of Marketing: You can unsubscribe from marketing emails at any time by clicking the ‘unsubscribe’ link in any of our communications.
Cookie Control: You can manage your preferences via your browser settings or our on-site cookie banner.
5. Data Security
We implement robust security measures to protect your information from unauthorised access, disclosure, or alteration. While we strive to use commercially acceptable means to protect your personal data, please be aware that no method of transmission over the internet is 100% secure.
6. Children’s Privacy
Our website is not intended for individuals under the age of 13. We do not knowingly collect data from children. If you believe a child has provided us with information, please contact us immediately so we can remove it.
7. Updates to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or UK law. We will notify you of significant changes by posting the updated version on our Site.
8. Contact Us
If you have any questions regarding this Privacy Policy or wish to exercise your data rights, please contact our Data Protection lead at:
Email: support@maxphar.co.uk